Rocío Diestra
Rocío Diestra is a Peruvian art director, designer, and illustrator based in Barcelona. Her work blends visual strategy with narrative sensitivity to build brands with personality and projects that truly connect.
With over 10 years of experience in design, visual campaigns, and illustration, Rocío has collaborated with international brands such as Adidas, Puma, Absolut Vodka, and Penguin Random House. Her approach bridges the conceptual and the emotional, marked by a recognizable aesthetic and a deeply human perspective.
From her creative studio, she develops branding projects, art direction, and illustrated content for purpose-driven brands, always aiming for ideas that tell a story and leave a lasting impression.
Send me a message if you want to work with me :)
